Cushcore Release the Bead Bro.

Designed to operate as a third hand, Cushcore’s Bead Bro should hopefully see an end to any serious tyre mounting tantrums.

Cushcore’s new Bead Bro clips to your spokes and holds the tyre bead down in the rim channel, freeing up your hands to haul the remainder of the tyre onto the rim without losing any skin or swearing too much.

Bead Bros are £14.99 each and are distributed by Silverfish in the UK.